A CNN poll out on 9/11 shows that 48% of people still think McCain will govern differently than Bush. Show an ad with the entire Bush team that's been called in by the McCain campaign, with Karl Rove leading the charge. Highlight the roles each have played, including writing Palin's speech, tutoring Palin on American Civics 101, smears and ads.

Emphasize "more of the same" with clips of Bush campaigning 4 and 8 years ago talking about how he wanted to be a uniter and "reach across the aisle" followed by snippets from McCain's acceptance speech giving the same empty lip service to those ideas (they may have even used exactly the same language at times) and end the ad with something like: "We've already believed the Republicans one too man

The Obama campaign is trying to focus on the idea that experience does not equal prosperity and that judgment is key. They can highlight this point and continue the theme of "more of the same" by saying that McCain just made his first "presidential" decision, showing what kind of president he will be. He has picked a 20-month governor as his running mate.

first show a snippet of Biden's magnificent speech on the iraq war resolution, the bit where he says there is no plan. then play the clip of palin saying she doesn't know what the vp does. and then say mccain, still no plan, more of the same.

McCain should be the focus and NOT Bush. People get sick of cheap tactics to connect McCain to Bush. Republicans already dislike McCain enough that Obama shouldn't need to connect him to Bush to win this election. This should be done because it is the honest-Abe way to run.